FIRECHILD
DARE TO BE SEEN
Words and images that tell the truth about you.










Photographs + Words. Together, or separately, depending on what you need. Always through the same process: clarifying the truth of your message, aligning everything around that truth, and revealing it to the world in a way that feels completely, congruently you.
You and your work are worthy of being seen, being visible.
But the âAcceptability Perspectiveâ, a deep-rooted culture of more effort/ less self, has tried to convince you otherwise.
It lives in the visual media and photography industry that tells us âsmaller is betterâ, it lives in the marketing industry that tells us we need to produce more content that prods at our clientsâ pain points. Itâs alive in the âexpertâ culture that makes you ask if you need to do another course, get another qualification.
This acceptability perspective attempts to keep gloriously daring humans small, quiet and hidden behind websites and photos that just donât fit, leaving it harder to be seen and heard by the people who need the work they were made to do.
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At Firechild, we question and re-frame whatâs acceptable and worthy of visibility and success (spoiler alert: itâs you, youâre already acceptable). Together, we distill the truth of who you are and what you do and we build the words and images to match. So that the way you communicate your work feels true and embodied - and the people who most connect with your work can find you easily.
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No performance necessary.
Gloriously daring humans
deserve to be seen.


THE DARE FRAMEWORK
Every piece of work we do together follows the same shape. Each stage of the DARE Framework is designed to go a little further, reveal a little more, until what we make together is so congruently you that it couldn't belong to anyone else. And it works whether we're working on your photographs, your words, or both.Â
Our work together is an expression of your work, honoured and given form.
DISTILL
Going deep to draw out what's already there. The truth of who you are, what you do and why it matters.
ALIGN
Preparing your words and images around that truth.
REVEAL
Bringing it into the world. The shoot, the copy, the work made visible.
EMBODY
Letting it become part of how you show up every single day.

About
Ăadaoin Curtin
I have the word âtruthâ tattooed down my spine in Ogham, which probably tells you everything you need to know about how I approach this work. I believe that when your photographs and your words represent the truth of your work, showing up becomes simple and selling is less push and more pull.Â

Firechild works with small business owners across Ireland and the UK who want to be seen clearly and honestly. Whether you need business brand photography, website copywriting, or both, every piece of work follows the same process: distilling the truth of what you do, building the words and images to match and helping you to share that truth.
Let's Tell The Truth
About You
Firechild strives to be an inclusive business and everyone is welcome here, including people of any gender identity, sexual orientation, race, religion, size, and ability.
Behaviours that won't be tolerated include racism, homophobia, transphobia, xenophobia, moral or body judgements of others or failing to hold each other in unconditional positive regard.
Located in Dublin, Ireland, Ăadaoin Curtin, trading as Firechild, works with creative and service-based business owners to provide photography and copywriting services. Photography services are offered throughout Ireland, the UK and Europe and copywriting services are offered virtually and worldwide.